{"product_id":"el-viejito-plata-tequila-84-proof-750ml","title":"El Viejito Plata Tequila 84 Proof 750ml","description":"\u003cdiv\u003e\n\u003cdiv class=\"standard-markdown grid-cols-1 grid [\u0026amp;_\u0026gt;_*]:min-w-0 gap-3\"\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eEl Viejito has been doing this long before craft tequila became trendy. One of Mexico's most enduring traditional distilleries, El Viejito — \"the little old one\" — has spent decades quietly producing tequila the right way: 100% Blue Weber Agave, traditional methods, and zero shortcuts. The Plata expression is where it all starts — unaged, unfiltered character straight from the still.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"standard-markdown grid-cols-1 grid [\u0026amp;_\u0026gt;_*]:min-w-0 gap-3\"\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eAt 84 proof, this is a blanco built for balance. Not as aggressive as high-proof expressions, not as diluted as entry-level shoots — El Viejito Plata sits in that sweet spot where the agave flavor is clean and expressive, the texture is smooth and approachable, and the finish is just long enough to remind you this is the real deal.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"standard-markdown grid-cols-1 grid [\u0026amp;_\u0026gt;_*]:min-w-0 gap-3\"\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eGrown in the rich volcanic soils of Jalisco, the Blue Weber Agave used in El Viejito Plata takes years to mature before harvest. Once harvested, the piñas are slowly cooked to develop natural sweetness, then fermented and double-distilled to produce a spirit that is bright, fresh, and unmistakably agave-forward. No additives, no flavoring, no caramel coloring — just tequila the way it was meant to be made.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"standard-markdown grid-cols-1 grid [\u0026amp;_\u0026gt;_*]:min-w-0 gap-3\"\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003ePerfect for the everyday pour and versatile enough for any occasion — this is the bottle that earns its place on every bar shelf.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"standard-markdown grid-cols-1 grid [\u0026amp;_\u0026gt;_*]:min-w-0 gap-3\"\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\u003cstrong\u003eTasting Notes\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul class=\"[li_\u0026amp;]:mb-0 [li_\u0026amp;]:mt-1 [li_\u0026amp;]:gap-1 [\u0026amp;:not(:last-child)_ul]:pb-1 [\u0026amp;:not(:last-child)_ol]:pb-1 list-disc flex flex-col gap-1 pl-8 mb-3\"\u003e\n\u003cli class=\"font-claude-response-body whitespace-normal break-words pl-2\"\u003e\n\u003cstrong\u003eNose:\u003c\/strong\u003e Fresh agave, light citrus, mild pepper, and subtle green herb\u003c\/li\u003e\n\u003cli class=\"font-claude-response-body whitespace-normal break-words pl-2\"\u003e\n\u003cstrong\u003ePalate:\u003c\/strong\u003e Smooth and clean — cooked agave sweetness, mild citrus zest, light minerality, and gentle spice\u003c\/li\u003e\n\u003cli class=\"font-claude-response-body whitespace-normal break-words pl-2\"\u003e\n\u003cstrong\u003eFinish:\u003c\/strong\u003e Crisp and clean with a soft, warm agave fade\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"El Viejito","offers":[{"title":"Default Title","offer_id":52049107812653,"sku":"787440014025","price":30.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0851\/0272\/3373\/files\/el-viejito-plata-tequila-84-proof-750ml-2669193.jpg?v=1778462829","url":"https:\/\/www.hiproof.com\/products\/el-viejito-plata-tequila-84-proof-750ml","provider":"Hi Proof","version":"1.0","type":"link"}